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Apple now adds ‘Pay Once and Play’ category to its app store



Apple’s app store now has a new section called ‘Pay Once & Play’, allowing users to choose from a list of games that do not come with in-app purchases, according a report by Eurogamer.
Starting in the UK, several titles have been included in this section.

The description on Apple’s app store reads, “Packed with thrills and unforgettable moments, these powerhouse games belong in every collection. A section labelled Recent Releases includes games such as Gunbrick, Evoland and Lara Croft and the Guardians of Light, while an App Store Originals area includes titles such as Threes!.”
“The move follows a growing trend in public awareness of how games that might be free to download still force users to pay in order to progress,” adds the report.
Last year, both Apple and Google stopped using the word “Free” in the Play store for an app that includes in-app purchases, following a request from the European Commission (EC).
According to the European Commission (EC), it is misleading to term an app free which needs purchases. This sometimes leads to accidental purchases by kids as parents let them tinker with the app since it mentions ‘free’.
If you remember, Apple had to shell out $100 million to settle a lawsuit with the FTC for accidental in-app purchases and downloads by children.
Just like Apple, Google also faced a similar lawsuit. Ilana Imber-Gluck, mother of a 5-year old son who made in-app purchases worth $65.95 had sued Google in a northern California court on behalf of herself and several other parents in a similar situation.

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